READ: Luke 16:22=31

For what shall it profit a man, if he shall gain the whole world, and LOSE HIS OWN SOUL?” – Mark 8:36

You will realize that the soul of the rich man was alive in Hell. That is why he could remember Lazarus. The rich man thought things were still the same as when he was alive on earth. That is why he wanted to send Lazarus like a messenger, to come all the way from Heaven to Hell to serve him some water.

And he cried and said, Father Abraham, have mercy on me, and send Lazarus, that he may dip the tip of his finger in water, and cool my tongue; for I am tormented in this flame. Luke 16:24

The rich man remembered his five brothers and pleaded with Father Abraham to prevent them from coming to join him in Hell. He pitied anyone who would ever come to Hell. Then he said, I pray thee therefore, father, that thou wouldest send him to my father’s house: For I have five brethren; that he may testify unto them, lest they also come into this place of torment. Luke 16:24

The soul of the rich man had perished in the lake of fire and he could remember, think and feel as though he was on earth.

What did Jesus say about the soul? He said, “What shall it profit a man if he shall gain the whole world and lose his soul?” It is the soul that goes to Hell. Your spirit and your soul will suffer in Hell.

For what shall it profit a man, if he shall gain the whole world, and LOSE HIS OWN SOUL?